What is MediaMind – what is rich media?

MediaMind, formerly known as Eyeblaster, are releasing their new Workshop toward the end of this month with, amongst other things, new features and formats. Yesterday, Jo, Jez and I sat in on their training webinar, along with other agencies, and it was great.
This reminded me that I am often asked what exactly it is that …

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Overlays can get users’ attention more subtly than intrusive pop-ups

Watching Channel 4 on-demand recently, I was forced to watch ads I’d already seen. I like ads, but there are some I only need to see once …

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Can a poster ever be a banner?

A couple of projects this month have reminded me that a decade ago clients were being led to believe time and again that you couldn’t translate an existing “other media” campaign into a digital one …

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Testimonials

I have worked with Spicerack on a number of occasions for newsletters and sales collataral design work. They carried out an expert job and came up with fantastic and insightful designs for our clients. Their creative team knew exactly what we wanted which many designers fail to get, and were very quick with the output and making changes!
Sharmee Mavadia: PR Manager, Digitalis Media Ltd