Often great advertising and the simplest ideas apply a winner recipe which can work either way: bent image / straight copy – or straight image / bent copy.
For a great example of the former, think:
For a great example of the latter, think:
Going back to the old argument of, “Can a poster ever be a banner?” …
Watching Channel 4 on-demand recently, I was forced to watch ads I’d already seen. I like ads, but there are some I only need to see once …
A couple of projects this month have reminded me that a decade ago clients were being led to believe time and again that you couldn’t translate an existing “other media” campaign into a digital one …
To coincide with our new premises we have also re-launched Spicerack with a new look, reflecting the way we’re developing the business.
L’Oréal Paris have briefed Spicerack on our first projects directly with them.
ad advertisers advertising banner brands campaign campaigns click-through content creative agency Dave Harrison design dwell time execution expanding Eyeblaster Facebook Flashtalking floating ad formats ideas interaction interactivity L'Oréal marketing media MediaMind New Media Age nma online campaign online media overlay performance production Profero rich media roll over social media Spicerack technology tracking video video content Zia Zia Namooya
WP Cumulus Flash tag cloud by Roy Tanck and Luke Morton requires Flash Player 9 or better.
